Hi, I’m John King.
I help clients to grow their businesses through paid search platforms. My focus is on Google & Amazon Ads.
I currently run marketing for multiple small businesses (Generally SMBs around 7 figures annual revenue).
And more recently, have been working on niche affilite sites.
- eCommerce AdWords Optimization – Google Shopping (PLAs), Google Search Ads, Display Ads and Retargeting.
- Good knowledge of the Shopify platform
- Amazon PPC (Build + Optimization) for Sponsored Ads and for AMS ads
- Google AdWords Certified multiple times. Plus tuned in to the latest updates through my Google Account Managers.
I’ve now done work for a wide variety of clients, including:
Hammock Universe sell kickass hammocks in Canada and the USA. We used AdWords, Bing & Facebook to grow their revenue + increase market share in their weak area, the USA.
Various Amazon FBA Sellers – I use sponsored product ads + AMS ads to boost sales numbers, BSR and organic keyword rank for select clients.
The Wall St Journal were facing an uphill battle to survive as old media (newspapers) face new media (online news). I used PPC to boost their numbers of digital subscriptions.
Perform Group provide online streaming subscriptions for many sports. I ran their PPC campaigns for brands such as ATP Tennis, Euroleague Basketball, Manchester United TV and more.
My Start in the PPC World
I started in paid search marketing by advertising family businesses. Back when the internet was still in its infancy I’d take their offline only ad strategy, and help transition them to pay per click marketing on Google. After I saw how well they performed, I’ve worked to turn AdWords advertising into a science.
Now I work freelance for clients, helping them to make more $ online.
Its a fast moving landscape – so I’m constantly testing new ideas and working with fellow performance marketers to stay ahead of the curve.